A new algorithm update focusing on original content from the original DarkCreator today Meta, the owner of Facebook, announced a major algorithm update to fix recurring content issues on its platform, with the goal of making the original content more visible and further reducing the performance of content copied from other sources or not optimized.The problem that Facebook has been facing for a long time is a feed page full of videos or images from other platforms such as TikTok or Facebook, including content that creates activity, although some of it will be animated but will reverse the impact of the original content. This campaign started by creating a few new products that were not optimized for the original content, and the campaign has created a real opportunity to create positive results and to encourage the new user to use this tool.